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MRP to be updated.\",\"occurrence\":0,\"alt\":\"\",\"originalHref\":\"\",\"bold\":false,\"italic\":false},{\"id\":\"override-text-jp6jv3\",\"type\":\"text\",\"original\":\"Long shelf life - stock up without worrying about product degradation\",\"value\":\"Long shelf life stock up without worrying about product degradation\",\"occurrence\":0,\"alt\":\"\",\"originalHref\":\"\",\"bold\":false,\"italic\":false},{\"id\":\"override-text-c70ts0\",\"type\":\"text\",\"original\":\"Easy to change - open, insert, plug in, and protection resumes immediately\",\"value\":\"Easy to change open, insert, plug in, and protection resumes immediately\",\"occurrence\":0,\"alt\":\"\",\"originalHref\":\"\",\"bold\":false,\"italic\":false},{\"id\":\"override-text-bu5nvm\",\"type\":\"text\",\"original\":\"Economical refill pricing - lower cost per night vs buying complete kits repeatedly\",\"value\":\"Economical refill pricing lower cost per night vs buying complete kits repeatedly\",\"occurrence\":0,\"alt\":\"\",\"originalHref\":\"\",\"bold\":false,\"italic\":false},{\"id\":\"override-text-3cg7u8\",\"type\":\"text\",\"original\":\"Available in 30-night and 45-night variants - plan your protection schedule\",\"value\":\"Available in 30 night and 45 night variants plan your protection schedule\",\"occurrence\":0,\"alt\":\"\",\"originalHref\":\"\",\"bold\":false,\"italic\":false},{\"id\":\"override-text-en37my\",\"type\":\"text\",\"original\":\"Never let your mosquito protection run out. The Anymos Mosquito Vaporizer Refill is the replacement liquid bottle for Anymos vaporizer machines - same powerful formula as the original, same long-lasting all-night protection, available separately so you always have protection on hand.\",\"value\":\"Never let your mosquito protection run out. 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MRP to be updated.\",\"occurrence\":0,\"alt\":\"\",\"originalHref\":\"\",\"bold\":false,\"italic\":false},{\"id\":\"override-text-1klg38\",\"type\":\"text\",\"original\":\"No smoke, no odour - comfortable for sleep use\",\"value\":\"No smoke, no odour comfortable for sleep use\",\"occurrence\":0,\"alt\":\"\",\"originalHref\":\"\",\"bold\":false,\"italic\":false},{\"id\":\"override-text-i6ihcq\",\"type\":\"text\",\"original\":\"Low-power consumption - economical on electricity\",\"value\":\"Low power consumption economical on electricity\",\"occurrence\":0,\"alt\":\"\",\"originalHref\":\"\",\"bold\":false,\"italic\":false},{\"id\":\"override-text-3n9nj6\",\"type\":\"text\",\"original\":\"Heat-activated formula - works silently and effectively as soon as plugged in\",\"value\":\"Heat activated formula works silently and effectively as soon as plugged in\",\"occurrence\":0,\"alt\":\"\",\"originalHref\":\"\",\"bold\":false,\"italic\":false},{\"id\":\"override-text-g11h6h\",\"type\":\"text\",\"original\":\"Continuous all-night mosquito protection - no gaps in coverage\",\"value\":\"Continuous all night mosquito protection no gaps in coverage\",\"occurrence\":0,\"alt\":\"\",\"originalHref\":\"\",\"bold\":false,\"italic\":false},{\"id\":\"override-text-5qfpei\",\"type\":\"text\",\"original\":\"For bedroom use, the electric mosquito liquid vaporizer is India's most preferred mosquito protection format - safe, odourless, and effective through the entire night. 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Every product is designed for Indian household use, priced for daily purchase, and formulated for effective, long-lasting mosquito control across all room types and usage occasions.\",\"value\":\"Anymos covers the complete mosquito protection product range from traditional coils to modern electric vaporizer systems. Every product is designed for Indian household use, priced for daily purchase, and formulated for effective, long lasting mosquito control across all room types and usage occasions.\",\"occurrence\":0,\"alt\":\"\",\"originalHref\":\"\",\"bold\":false,\"italic\":false},{\"id\":\"override-text-c3h7r\",\"type\":\"text\",\"original\":\"Anymos - ghar ke har kone ke liye macchar bhagane ka bharosemand solution: coil, vaporizer, machine aur refill.\",\"value\":\"Anymos ghar ke har kone ke liye macchar bhagane ka bharosemand solution: coil, vaporizer, machine aur refill.\",\"occurrence\":0,\"alt\":\"\",\"originalHref\":\"\",\"bold\":false,\"italic\":false},{\"id\":\"override-text-jhat6x\",\"type\":\"text\",\"original\":\"Anymos delivers long-lasting mosquito protection that Indian families can trust - every evening, every night, every season.\",\"value\":\"Anymos delivers long-lasting mosquito protection that Indian families can trust every evening, every night, every season.\",\"occurrence\":0,\"alt\":\"\",\"originalHref\":\"\",\"bold\":false,\"italic\":false},{\"id\":\"override-text-luyl8v\",\"type\":\"text\",\"original\":\"Mosquitoes are not just a nuisance in India - they are a year-round health threat. From dengue and malaria in the monsoon season to chikungunya outbreaks in summer, the need for reliable, daily mosquito protection in every Indian home is non-negotiable. Anymos is TrueFold's dedicated mosquito protection brand, built to provide complete household mosquito protection across every format - coils for outdoor use, electric liquid vaporizers for bedrooms, machines for plug-in convenience, and refills to keep protection going without interruption.\",\"value\":\"Mosquitoes are not just a nuisance in India they are a year round health threat. From dengue and malaria in the monsoon season to chikungunya outbreaks in summer, the need for reliable, daily mosquito protection in every Indian home is non-negotiable. Anymos is TrueFold's dedicated mosquito protection brand, built to provide complete household mosquito protection across every format coils for outdoor use, electric liquid vaporizers for bedrooms, machines for plug in convenience, and refills to keep protection going without interruption.\",\"occurrence\":0,\"alt\":\"\",\"originalHref\":\"\",\"bold\":false,\"italic\":false}]","schema_json":"","created_at":"2026-07-02 07:07:40","updated_at":"2026-07-02 07:07:40","pageKey":"brand-anymos","seoTitle":"TrueFold Products - Brands Built for Bharat","seoDescription":"Mosquito coils, liquid vaporizers, refills, and mosquito protection machines.","metaKeywords":"TrueFold Products, FMCG brands India, Bharat FMCG, rural distribution, FMCG distributor opportunity, VilCart","canonicalUrl":"https:\/\/truefold.in\/brands\/anymos","ogTitle":"Anymos by TrueFold","ogDescription":"Mosquito coils, liquid vaporizers, refills, and mosquito protection machines.","ogImage":"https:\/\/truefold.in\/brand-images\/brands main banner.png","introText":"","contentHtml":"","contentImage":"","contentImageAlt":"","links":[],"overrides":[{"id":"override-text-haqxmc","type":"text","original":"TrueFold Products Pvt. Ltd. is a Bharat-first FMCG company headquartered in Bangalore, India, with in-house brands across 15 everyday categories including home care, food staples, personal care, beverages, vehicle care, and pooja needs. We are actively onboarding FMCG distribution partners across Bangalore, Karnataka, and pan-India locations. If you are looking for a profitable FMCG distributorship opportunity with a growing homegrown Indian brand, TrueFold is the partner you've been looking for.","value":"TrueFold Products Pvt. Ltd. is a Bharat first FMCG company headquartered in Bangalore, India, with in house brands across 15 everyday categories including home care, food staples, personal care, beverages, vehicle care, and pooja needs. We are actively onboarding FMCG distribution partners across Bangalore, Karnataka, and pan India locations. If you are looking for a profitable FMCG distributorship opportunity with a growing homegrown Indian brand, TrueFold is the partner you've been looking for.","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-yxsf6t","type":"text","original":"Mosquito protection is a repeat household need across India, especially during monsoon and warm-weather seasons. Anymos gives trade partners a practical home-care lineup with high seasonal pull, compact SKUs, and strong everyday relevance for kirana shelves.","value":"Mosquito protection is a repeat household need across India, especially during monsoon and warm weather seasons. Anymos gives trade partners a practical home care lineup with high seasonal pull, compact SKUs, and strong everyday relevance for kirana shelves.","occurrence":1,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-3nvf55","type":"text","original":"Families, households, hostels, small shops, and rural and semi-urban consumers who need practical, affordable mosquito protection across daily and seasonal demand.","value":"Families, households, hostels, small shops, and rural and semi urban consumers who need practical, affordable mosquito protection across daily and seasonal demand.","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-yxsf5y","type":"text","original":"Mosquito protection is a repeat household need across India, especially during monsoon and warm-weather seasons. Anymos gives trade partners a practical home-care lineup with high seasonal pull, compact SKUs, and strong everyday relevance for kirana shelves.","value":"Mosquito protection is a repeat household need across India, especially during monsoon and warm weather seasons. Anymos gives trade partners a practical home care lineup with high seasonal pull, compact SKUs, and strong everyday relevance for kirana shelves.","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-69klh3","type":"text","original":"For home use in India, the Anymos Mosquito Repellent Coil is designed for both indoor and outdoor protection - with a long, consistent burn time that delivers effective mosquito control through the evening and night at an everyday affordable price.","value":"For home use in India, the Anymos Mosquito Repellent Coil is designed for both indoor and outdoor protection with a long, consistent burn time that delivers effective mosquito control through the evening and night at an everyday affordable price.","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-r4jvqt","type":"text","original":"Anymos liquid vaporizer refills are available in 30-night and 45-night variants, giving households the flexibility to choose based on their protection schedule and budget.","value":"Anymos liquid vaporizer refills are available in 30 night and 45 night variants, giving households the flexibility to choose based on their protection schedule and budget.","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-kc3nl2","type":"text","original":"Anymos offers four mosquito protection products - Anymos Mosquito Repellent Coil for indoor and outdoor use, Anymos Mosquito Liquid Vaporizer for all-night bedroom protection, Anymos Mosquito Vaporizer Machine, and Anymos Vaporizer Refill for continued protection without buying a new kit.","value":"Anymos offers four mosquito protection products Anymos Mosquito Repellent Coil for indoor and outdoor use, Anymos Mosquito Liquid Vaporizer for all night bedroom protection, Anymos Mosquito Vaporizer Machine, and Anymos Vaporizer Refill for continued protection without buying a new kit.","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-897jbl","type":"text","original":"Attractive margins - FMCG-standard distributor terms from TrueFold","value":"Attractive margins FMCG standard distributor terms from TrueFold","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-8ia628","type":"text","original":"Nationwide appeal - demand spans all geographies, seasons, and income levels","value":"Nationwide appeal demand spans all geographies, seasons, and income levels","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-4t5vap","type":"text","original":"Kirana-friendly SKUs - compact packaging with high shelf visibility","value":"Kirana friendly SKUs compact packaging with high shelf visibility","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-rj9p5y","type":"text","original":"Full product system - machine drives recurring refill sales automatically","value":"Full product system machine drives recurring refill sales automatically","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-lzlsq0","type":"text","original":"High-frequency repeat purchase - coils and refills are used up and repurchased monthly","value":"High frequency repeat purchase coils and refills are used up and repurchased monthly","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-t52ljs","type":"text","original":"The mosquito protection category is one of India's most consistent, year-round FMCG segments. 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That's complete household mosquito protection, the Anymos way.","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-qi8sqd","type":"text","original":"Use the Anymos Mosquito Liquid Vaporizer with the Anymos Vaporizer Machine for silent, continuous all-night protection.","value":"Use the Anymos Mosquito Liquid Vaporizer with the Anymos Vaporizer Machine for silent, continuous all night protection.","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-kc42xg","type":"text","original":"Effective household mosquito protection requires a multi-format approach - because different spaces and situations need different solutions.","value":"Effective household mosquito protection requires a multi format approach because different spaces and situations need different solutions.","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-uscy6d","type":"text","original":"Anymos gives Indian households complete mosquito protection solutions - and gives distributors a full portfolio SKU set in the high-frequency home care category.","value":"Anymos gives Indian households complete mosquito protection solutions and gives distributors a full portfolio SKU set in the high frequency home care category.","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-jb70i5","type":"text","original":"FMCG-standard attractive margins","value":"FMCG standard attractive margins","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-q2liue","type":"text","original":"Refills drive consistent, repeat revenue. Once a household buys the Anymos machine, refill purchases become automatic - making it one of the highest-repeat SKUs in the home care category.","value":"Refills drive consistent, repeat revenue. Once a household buys the Anymos machine, refill purchases become automatic making it one of the highest-repeat SKUs in the home care category.","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-9jo549","type":"text","original":"30-night and 45-night variants. MRP to be updated.","value":"30-night and 45 night variants. MRP to be updated.","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-jp6jv3","type":"text","original":"Long shelf life - stock up without worrying about product degradation","value":"Long shelf life stock up without worrying about product degradation","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-c70ts0","type":"text","original":"Easy to change - open, insert, plug in, and protection resumes immediately","value":"Easy to change open, insert, plug in, and protection resumes immediately","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-bu5nvm","type":"text","original":"Economical refill pricing - lower cost per night vs buying complete kits repeatedly","value":"Economical refill pricing lower cost per night vs buying complete kits repeatedly","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-3cg7u8","type":"text","original":"Available in 30-night and 45-night variants - plan your protection schedule","value":"Available in 30 night and 45 night variants plan your protection schedule","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-en37my","type":"text","original":"Never let your mosquito protection run out. The Anymos Mosquito Vaporizer Refill is the replacement liquid bottle for Anymos vaporizer machines - same powerful formula as the original, same long-lasting all-night protection, available separately so you always have protection on hand.","value":"Never let your mosquito protection run out. 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Every product is designed for Indian household use, priced for daily purchase, and formulated for effective, long-lasting mosquito control across all room types and usage occasions.","value":"Anymos covers the complete mosquito protection product range from traditional coils to modern electric vaporizer systems. Every product is designed for Indian household use, priced for daily purchase, and formulated for effective, long lasting mosquito control across all room types and usage occasions.","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-c3h7r","type":"text","original":"Anymos - ghar ke har kone ke liye macchar bhagane ka bharosemand solution: coil, vaporizer, machine aur refill.","value":"Anymos ghar ke har kone ke liye macchar bhagane ka bharosemand solution: coil, vaporizer, machine aur refill.","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-jhat6x","type":"text","original":"Anymos delivers long-lasting mosquito protection that Indian families can trust - every evening, every night, every season.","value":"Anymos delivers long-lasting mosquito protection that Indian families can trust every evening, every night, every season.","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-luyl8v","type":"text","original":"Mosquitoes are not just a nuisance in India - they are a year-round health threat. From dengue and malaria in the monsoon season to chikungunya outbreaks in summer, the need for reliable, daily mosquito protection in every Indian home is non-negotiable. Anymos is TrueFold's dedicated mosquito protection brand, built to provide complete household mosquito protection across every format - coils for outdoor use, electric liquid vaporizers for bedrooms, machines for plug-in convenience, and refills to keep protection going without interruption.","value":"Mosquitoes are not just a nuisance in India they are a year round health threat. From dengue and malaria in the monsoon season to chikungunya outbreaks in summer, the need for reliable, daily mosquito protection in every Indian home is non-negotiable. 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Hard water in most cities reduces lather. Heavy Indian cooking creates grease most foreign-formulated products can't handle. And families across Bharat need quality at a price that makes sense for daily use, not premium pricing built for metro elites.\",\"value\":\"India's cleaning challenges are unique. Hard water in most cities reduces lather. Heavy Indian cooking creates grease most foreign formulated products can't handle. And families across Bharat need quality at a price that makes sense for daily use, not premium pricing built for metro elites.\",\"occurrence\":0,\"alt\":\"\",\"href\":\"\",\"originalHref\":\"\",\"bold\":false,\"italic\":false},{\"id\":\"override-text-oeecgw\",\"type\":\"text\",\"original\":\"From the kitchen to the laundry room, Glim takes care of it all. Whether it's grease-coated utensils after a heavy curry dinner, stubborn turmeric stains on cotton clothes, or a washing machine load that needs a deep clean Glim has a product purpose-built for it. Designed for Indian households, priced for Bharat, and trusted across the country, Glim is TrueFold's flagship home care brand that delivers real cleaning power without the premium price tag. Glim is India's trusted home care brand for kitchen and laundry cleaning. It brings affordable detergent India needs for daily laundry and a dishwash bar India families can rely on for greasy cookware.\",\"value\":\"From the kitchen to the laundry room, Glim takes care of it all. Whether it's grease coated utensils after a heavy curry dinner, stubborn turmeric stains on cotton clothes, or a washing machine load that needs a deep clean Glim has a product purpose built for it. Designed for Indian households, priced for Bharat, and trusted across the country, Glim is TrueFold's flagship home care brand that delivers real cleaning power without the premium price tag. Glim is India's trusted home care brand for kitchen and laundry cleaning. 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Glim's 5 product lineup dishwash bar, scouring powder, matic liquid, detergent cake, and detergent powder covers the complete home cleaning segment, ensuring maximum shelf turnover. It is an FMCG home care brand Bharat trade partners can add to strengthen daily-use category billing.","occurrence":0,"alt":"","href":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-1nk3hp","type":"text","original":"Glim is the home care flagship of TrueFold Products Pvt Ltd \u2014 a 100% Indian FMCG company building everyday brands for Bharat. From grocery stores in Karnataka to kirana shops in Bharat, Glim products are available across India through TrueFold's growing distribution network. As a home care brand India retailers can trust, Glim is built for repeat household demand.","value":"Glim is the home care flagship of TrueFold Products Pvt Ltd a 100% Indian FMCG company building everyday brands for Bharat. From grocery stores in Karnataka to kirana shops in Bharat, Glim products are available across India through TrueFold's growing distribution network. As a home care brand India retailers can trust, Glim is built for repeat household demand.","occurrence":0,"alt":"","href":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-f2pnf3","type":"text","original":"Glim \u2014 A TrueFold Brand Distributed Across India","value":"Glim A TrueFold Brand Distributed Across India","occurrence":0,"alt":"","href":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-8l4nsi","type":"text","original":"Households in rural and semi-urban India seeking reliable, value-for-money home cleaning products.","value":"Households in rural and semi urban India seeking reliable, value for money home cleaning products.","occurrence":0,"alt":"","href":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-nf2z98","type":"text","original":"Glim is priced and positioned for daily use - not premium shelves. Our formulations deliver clean results without inflated MRPs, making it a high-turn SKU for trade partners who serve price-sensitive, high-volume markets.","value":"Glim is priced and positioned for daily use not premium shelves. Our formulations deliver clean results without inflated MRPs, making it a high turn SKU for trade partners who serve price-sensitive, high volume markets.","occurrence":0,"alt":"","href":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-npc6ia","type":"text","original":"Yes. Glim is a 100% Indian brand by TrueFold Products Pvt Ltd \u2014 a Bharat-first FMCG company building affordable, high-quality everyday brands for Indian households.","value":"Yes. Glim is a 100% Indian brand by TrueFold Products Pvt Ltd a Bharat first FMCG company building affordable, high quality everyday brands for Indian households.","occurrence":0,"alt":"","href":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-uovi09","type":"text","original":"Yes. Glim Detergent Cake and Detergent Powder are formulated to work effectively in India's hard water conditions, generating good lather and delivering full stain removal even in high-mineral water regions. It is a practical detergent cake for hard water India households can use for daily washing.","value":"Yes. Glim Detergent Cake and Detergent Powder are formulated to work effectively in India's hard water conditions, generating good lather and delivering full stain removal even in high mineral water regions. It is a practical detergent cake for hard water India households can use for daily washing.","occurrence":0,"alt":"","href":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-oekxec","type":"text","original":"Yes. Glim Dishwash Bar is safe for non-stick cookware when used with a soft sponge or cloth. Avoid using with abrasive scrubbers on non-stick surfaces.","value":"Yes. Glim Dishwash Bar is safe for non stick cookware when used with a soft sponge or cloth. Avoid using with abrasive scrubbers on non stick surfaces.","occurrence":0,"alt":"","href":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-6q8n15","type":"text","original":"Glim Detergent Cake is designed for hand-washing \u2014 ideal for targeted stain treatment, collar\/cuff cleaning, and bucket washing. 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Glim Matic Liquid is engineered for both top-load and front-load washing machines, delivering powerful stain removal without over-foaming, machine damage, or colour fading.","value":"As more Indian households upgrade to fully automatic washing machines, the need for a quality matic liquid detergent India can afford has never been higher. Glim Matic Liquid is engineered for both top load and front load washing machines, delivering powerful stain removal without over-foaming, machine damage, or colour fading.","occurrence":0,"alt":"","href":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-smbf4e","type":"text","original":"Hand-washing in homes, bucket washing, targeted pre-treatment of collar and cuff stains, and households across Tier 2 and Tier 3 Bharat.","value":"Hand washing in homes, bucket washing, targeted pre-treatment of collar and cuff stains, and households across Tier 2 and Tier 3 Bharat.","occurrence":0,"alt":"","href":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-im4k0l","type":"text","original":"Skin-friendly formula safe for daily use","value":"Skin friendly formula safe for daily use","occurrence":0,"alt":"","href":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-12n7hb","type":"text","original":"Families with large daily laundry loads, semi-automatic machine users, and value-conscious households across India looking for a reliable detergent powder at the right price.","value":"Families with large daily laundry loads, semi automatic machine users, and value conscious households across India looking for a reliable detergent powder at the right price.","occurrence":0,"alt":"","href":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-fjcjki","type":"text","original":"Long-lasting fresh fragrance","value":"Long lasting fresh fragrance","occurrence":0,"alt":"","href":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-34ykcw","type":"text","original":"Anti-redeposition formula lifts dirt off clothes and prevents it from settling back","value":"Anti redeposition formula lifts dirt off clothes and prevents it from settling back","occurrence":0,"alt":"","href":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-wuyrhl","type":"text","original":"Works in semi-automatic machines and bucket washing","value":"Works in semi automatic machines and bucket washing","occurrence":0,"alt":"","href":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-2g2lvc","type":"text","original":"India's cleaning challenges are unique. Hard water in most cities reduces lather. Heavy Indian cooking creates grease most foreign-formulated products can't handle. And families across Bharat need quality at a price that makes sense for daily use, not premium pricing built for metro elites.","value":"India's cleaning challenges are unique. Hard water in most cities reduces lather. Heavy Indian cooking creates grease most foreign formulated products can't handle. And families across Bharat need quality at a price that makes sense for daily use, not premium pricing built for metro elites.","occurrence":0,"alt":"","href":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-oeecgw","type":"text","original":"From the kitchen to the laundry room, Glim takes care of it all. Whether it's grease-coated utensils after a heavy curry dinner, stubborn turmeric stains on cotton clothes, or a washing machine load that needs a deep clean Glim has a product purpose-built for it. Designed for Indian households, priced for Bharat, and trusted across the country, Glim is TrueFold's flagship home care brand that delivers real cleaning power without the premium price tag. Glim is India's trusted home care brand for kitchen and laundry cleaning. It brings affordable detergent India needs for daily laundry and a dishwash bar India families can rely on for greasy cookware.","value":"From the kitchen to the laundry room, Glim takes care of it all. Whether it's grease coated utensils after a heavy curry dinner, stubborn turmeric stains on cotton clothes, or a washing machine load that needs a deep clean Glim has a product purpose built for it. Designed for Indian households, priced for Bharat, and trusted across the country, Glim is TrueFold's flagship home care brand that delivers real cleaning power without the premium price tag. Glim is India's trusted home care brand for kitchen and laundry cleaning. 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on?","href":"","alt":"","tagName":"","color":"","bold":false,"italic":false},{"id":"override-text-nryqug","type":"text","original":"Step 5 \u2014 Dry and Shine","value":"Step 5 Dry and Shine","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-s23nuk","type":"text","original":"Step 4 \u2014 Rinse Clean","value":"Step 4 Rinse Clean","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-h8pfxa","type":"text","original":"Step 3 \u2014 Wash","value":"Step 3 Wash","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-7dyopt","type":"text","original":"Step 2 \u2014 Open and Mix","value":"Step 2 Open and Mix","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-45a6a8","type":"text","original":"Step 1 \u2014 Rinse","value":"Step 1 Rinse","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-7y8jfu","type":"text","original":"Vehicle wash points & garages \u2014 professional and semi-professional cleaning demand","value":"Vehicle wash points & garages professional and semi professional cleaning demand","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-ysm835","type":"text","original":"Petrol pump convenience stores \u2014 vehicle owners washing up right at the pump","value":"Petrol pump convenience stores vehicle owners washing up right at the pump","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-9ga6p7","type":"text","original":"Kirana wholesalers \u2014 compact sachets with high counter visibility and impulse purchase rates","value":"Kirana wholesalers compact sachets with high counter visibility and impulse purchase rates","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-ce66p8","type":"text","original":"Automotive accessory stockists \u2014 vehicle-specific category that fits their buyer profile","value":"Automotive accessory stockists vehicle specific category that fits their buyer profile","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-vg9r8k","type":"text","original":"Home care distributors \u2014 natural add-on to their existing cleaning product portfolio","value":"Home care distributors natural add-on to their existing cleaning product portfolio","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-ahpj2w","type":"text","original":"KickStart gives FMCG distributors a compact, easy-to-place SKU set that fits across multiple channels simultaneously.","value":"KickStart gives FMCG distributors a compact, easy to place SKU set that fits across multiple channels simultaneously.","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-jlgi6m","type":"text","original":"Vehicle care in India is a practical, repeat-use category \u2014 not seasonal, not luxury, not discretionary. Vehicles get dirty every day, which means demand for vehicle cleaning products is consistent, year-round, and driven by daily habits rather than occasion or mood.","value":"Vehicle care in India is a practical, repeat-use category not seasonal, not luxury, not discretionary. Vehicles get dirty every day, which means demand for vehicle cleaning products is consistent, year-round, and driven by daily habits rather than occasion or mood.","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-g7ymde","type":"text","original":"The Vehicle Care Opportunity \u2014 For KickStart Distributors","value":"The Vehicle Care Opportunity For KickStart Distributors","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-6jy5qz","type":"text","original":"KickStart is not just a product \u2014 it's a distribution play in an underpenetrated category.","value":"KickStart is not just a product it's a distribution play in an underpenetrated category.","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-yvqmjq","type":"text","original":"Counter display \u2014 zero friction","value":"Counter display zero friction","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-2ffrg8","type":"text","original":"Sachet \u2014 single use, no wastage","value":"Sachet single use, no wastage","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-rio27d","type":"text","original":"The vehicle care market in India is dominated by premium-priced bottles targeting urban car owners. KickStart disrupts this by entering the category through the sachet format \u2014 the same distribution model that made shampoo, detergent, and fairness cream accessible to every household in Bharat. A \u20b91 or \u20b92 sachet removes the price barrier entirely and converts vehicle washing from an occasional expense into a daily habit.","value":"The vehicle care market in India is dominated by premium priced bottles targeting urban car owners. KickStart disrupts this by entering the category through the sachet format the same distribution model that made shampoo, detergent, and fairness cream accessible to every household in Bharat. A \u20b91 or \u20b92 sachet removes the price barrier entirely and converts vehicle washing from an occasional expense into a daily habit.","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-3ayo9t","type":"text","original":"Auto-Rickshaws","value":"Auto Rickshaws","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-whapvw","type":"text","original":"Family cars need regular washing to maintain paint health and appearance. KickStart delivers a bright, streak-free clean without the cost of a professional wash.","value":"Family cars need regular washing to maintain paint health and appearance. KickStart delivers a bright, streak free clean without the cost of a professional wash.","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-aqbmwv","type":"text","original":"Two-Wheelers (Bikes & Scooters)","value":"Two Wheelers (Bikes & Scooters)","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-rqqs04","type":"text","original":"India has one of the world's largest vehicle populations \u2014 and most of them get dirty every single day. KickStart Vehicle Shampoo is formulated to clean them all.","value":"India has one of the world's largest vehicle populations and most of them get dirty every single day. KickStart Vehicle Shampoo is formulated to clean them all.","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-sw3ja","type":"text","original":"Compatible with: Two-wheelers \u00b7 Autos \u00b7 Small cars \u00b7 Any daily-use vehicle","value":"Compatible with: Two wheelers \u00b7 Autos \u00b7 Small cars \u00b7 Any daily use vehicle","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-2lfa81","type":"text","original":"6.5ml compact sachet \u2014 enough for a clean bike or spot wash","value":"6.5ml compact sachet enough for a clean bike or spot wash","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-rrzgvj","type":"text","original":"Produces a good lather for a thorough vehicle wipe-down","value":"Produces a good lather for a thorough vehicle wipe down","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-6rb7hv","type":"text","original":"Affordable \u20b91 price point \u2014 drives daily repeat purchase","value":"Affordable \u20b91 price point drives daily repeat purchase","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-g7sh20","type":"text","original":"Easy to display \u2014 slim sachet format with strong counter visibility","value":"Easy to display slim sachet format with strong counter visibility","occurrence":0,"alt":"","originalHref":"","bold":false,"italic":false},{"id":"override-text-fzdj88","type":"text","original":"KickStart Firstlove is the entry-level vehicle shampoo sachet in the KickStart range \u2014 packed with 6.5ml of cleaning formula at just \u20b91 per sachet. It's the most accessible vehicle cleaning solution in the Indian market, making it the perfect impulse pick-up at kirana stores, petrol pumps, and vehicle wash points across Bharat. Simple to use, effective on daily dust and grime, and priced for daily purchase habits.","value":"KickStart Firstlove is the entry-level vehicle shampoo sachet in the KickStart range packed with 6.5ml of cleaning formula at just \u20b91 per sachet. It's the most accessible vehicle cleaning solution in the Indian market, making it the perfect impulse pick-up at kirana stores, petrol pumps, and vehicle wash points across Bharat. 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